a concept and experience design studio for boutique hospitality brands—developing concepts and narratives rooted in place, shaped by culture and built with care.
Studio Côte shapes meaningful hospitality experiences—from concept to communication.
We work with boutique hotels to create guest journeys that feel intentional, distinct, and deeply connected to the land, culture, and people of their location. Specialised in hotel concepts and guest experiences, website design and storytelling, we help hospitality founders build from the inside out—laying strong foundations, communicating with clarity, and creating places that feel intentional, grounded, and alive with meaning.
We work closely with owners, architects, and creative teams from the earliest stages, guiding the process with care and coherence. Whether you’re beginning a new idea or reimagining an existing place, we help shape something lasting—aligned with its landscape and the lives it touches.
featured work
Our approach is slow, responsive, and rooted in place-based hospitality: an approach that sees destinations as living systems, each with their own rhythms, culture, and community. We begin by listening, then shape each project from the inside out—bringing together narrative, design, and guest experience in a way that feels honest and grounded. Every decision is made with care, always in conversation with the land and the people it belongs to.
Rooted in place. Built with care.
côte clients have been featured in